Artist Statement
There is something extraordinary in the power of a photograph to tell a story, one that lingers in the viewer's mind and invites deep reflection. Just as a book sparks thought and discussion in its reader, art should do the same.
As an artist, I aim to create work that sparks conversation, especially around difficult and often overlooked topics such as race and social inequality. The beauty and symbolism woven into my pieces serve as entry points for these essential dialogues, encouraging reflection and fostering a deeper understanding of the world we share.
About Diaja
Driven by her passion for the arts, Ceres, known artistically as Diaja, set out on her creative journey at the Fashion Institute of Technology. There, she honed her skills and prepared for a future in the fashion industry. While fashion was her primary focus, Diaja’s curiosity for photography led her to explore this medium further by taking courses to expand her natural talents and refine her technical expertise.
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During her studies, Diaja found inspiration and mentorship from the renowned designer Norma Kamali, an F.I.T. graduate and Fashion Walk of Fame honoree. This guidance, combined with her academic achievements—including an Associate's degree in Patternmaking and a Bachelor of Science in Production Management—prepared Diaja to make her mark. Her internships with iconic brands like Sean John, Norma Kamali, and Poppington Gallery, alongside her cousin Damon Dash, provided invaluable real-world experience that set the stage for her journey in the arts.
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With support from her entrepreneurial parents, Diaja brought her vision to life by co-founding her own brand, DIAJA (pronounced Dee-A-Jah), a collection of high-quality handbags and fine apparel. Her designs quickly garnered attention, and her collections were featured on TV personalities and in magazines.
However, as her brand evolved, Diaja shifted her focus entirely, combining her love for fashion, painting, and photography. This transformation led to an explosion of recognition, with her work being celebrated by outlets like Vogue Italia, Huffington Post, and other prestigious publications within just two years.
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Diaja's photography is renowned for its powerful storytelling through striking photographic series. She draws inspiration from nature, current events, African and Black culture, and social disparities. Through her work, she seeks to elevate underrepresented voices, challenge perspectives, and spark meaningful conversations. Committed to creating art that not only captivates but also provokes thought, Diaja aims to leave a lasting legacy as an artist whose work will be remembered alongside the greats.